Clay combines dozens of data sources and AI to find, enrich, and personalize your target audience, without manual list building. We build the full outbound engine: from ICP definition to clean data back in your CRM.
We set up the complete outbound chain:
For B2B teams that want to scale outbound without an army of SDRs. You know your ICP, but sourcing, enrichment, and personalization cost too much manual work, or your current outbound underperforms because the data is wrong.
Enriched data lands in HubSpot; for integrations we often use n8n.
Clay is a platform that combines dozens of data sources and AI in one workbook: you find companies and contacts, enrich them via waterfalls across multiple sources, and generate personalized messaging, without manual list work.
Generic bulk email, yes. Relevant, personalized outbound to a sharply defined audience still works, the difference is data quality, real buying signals, and timing, not volume.
Outbound can work without Clay, but then enrichment and personalization are manual or spread across separate tools. Clay pays off once you structurally want to combine multiple data sources and personalize at scale. In the diagnosis we calculate whether it makes sense for your volume.
Deliverability is part of the setup: correct domain configuration (SPF, DKIM, DMARC), separate sending domains, warming, responsible volumes, and list hygiene. Without that foundation even the best copy ends up in spam.
Share briefly who your target audience is and what you do today, I am happy to think along about the first step.
matthias@tech-stack.nl