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AI that removes repetitive work

From automation and agents to meeting intelligence, we build AI into your go-to-market stack, with measurable quality and no parallel silos.

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HubSpot HubSpot Attio Clay n8n n8n Claude Claude OpenAI OpenAI

What we build with AI

Practical AI as part of go-to-market engineering, with steps that run in your processes.

AI automation
Lead scoring, personalization, LLM workflows and agents for SDR, CS and Ops. →
AI notetaker
Meeting intelligence with scorecards and CRM writeback, from call to deal data. →
n8n + AI
The workflow layer where AI steps run reliably, with logging and error paths. →
Clay + AI
Enrichment, Claygent and signals, AI where data and research meet. →

AI with guardrails

Measurable quality, cost control and privacy, so it still works after week one.

In your stack
Output lands in HubSpot, Attio or the other tools your team already uses.
Human in the loop
Agents and LLM steps with control where risk or brand sensitivity matters.
Evaluation
Quality checks, cost caps and data minimisation from the design stage.

Who it's for

Teams that want more than loose ChatGPT prompts: automate repetitive GTM work with control over quality, cost and data.

For scoring, personalization and agents: AI automation. For meetings: AI notetaker.

Frequently asked questions

What does your AI service cover?

AI in your GTM stack: automation (scoring, personalization, agents, LLM workflows) and meeting intelligence (AI notetaker). We build on your existing tools, HubSpot, n8n, Clay, with guardrails.

How is this different from AI automation?

This page is the generic AI hub. AI automation is the subpage for scoring, personalization and agents. AI notetaker covers meetings and scorecards.

Do you build custom AI agents?

Yes, where it fits: research, enrichment, qualification and follow-up, always with logging, cost control and human oversight where needed.

How do you handle privacy and GDPR?

Data minimisation, clear purpose per field, deliberate tool choice (cloud vs self-hosted) and no uncontrolled writeback to your CRM.

Other services

AI automation → AI notetaker → HubSpot → Clay → n8n automation → Revenue Operations (RevOps) →
Matthias Terpstra
Matthias Terpstra
Founder · tech stack

Ready to put
AI to work?

Tell me briefly which work you want to remove, scoring, personalization, meetings or agents, and I'll suggest a first step.